The Audience You Need to Tell Your Brand’s Story
GEN’s 100% first-party data, combined with our proprietary Audience Intelligence approach, connects your brand directly with a highly engaged audience that can’t be found anywhere else.
92%
of GEN readers have a role in purchasing new tools and technologies
85%
of readers take an action after reading GEN
The GEN audience is passionate, hungry, and ready to consume information about your products and services across our multichannel ecosystem. Our loyal readers are your next customers, and they’re actively engaged across the entire GEN universe.
59,000
Pageviews per issue of GEN Magazine
2:06 minutes
Average GEN Website session duration*
*Newsletter subscribers
25%+
Industry-leading email open rates
66 minutes
Time subscribers spend reading every issue of GEN Magazine
GEN delivers expansive reach across channels and deep into your target demographics.
65K
Qualified Magazine Subscribers
256K
Opted-in eNewsletter Subscribers
305K
Engaged Website Visitors per Month
800K
Active Followers on Social
Organization Types
Full GEN Universe
| Pharmaceutical / Biotech Company | 51% |
| University / Academic | 29% |
| Clinical Research / Hospital | 9% |
| Private Research Institution | 6% |
| Finance / Law Firm / Other | 5% |
Job Functions
Full GEN Universe
| R&D Research | 47% |
| Production / Validation / QA / QC | 18% |
| Executive / Corporate Management | 17% |
| ClinicalResearch (MD, PhD) / Other | 10% |
| Lab Management | 8% |